Zapier vs IFTTT

Automation tools are designed to perform one common purpose. They create cause-and-effect links between various web apps and services that you use. For example, an automation tool can detect whenever your Facebook profile is tagged in a photo and save the photo in your Dropbox account without requiring you to lift a finger. Hence, an automation tool can greatly enhance your efficiency and productivity. In the following article, we will see the comparisons between Zapier vs IFTTT, two of the most popular automation tools on the market right now.

Historically, the primary difference between Zapier vs IFTTT is the target audience. Zapier is targeted to business users, whereas IFTTT is geared more towards casual/personal users.

Zapier has a clear focus on small-medium businesses. As the effect, the features and capabilities are designed with small-medium businesses in mind. It allows greater customization as well as specialization in automating your processes. Hence, for a beginner, it may feel a little more complex and difficult to master. The automated processes are called “zaps”, and you can filter these zaps when they run. However, it is only accessible through a web browser.

The equivalent of Zapier’s zaps is called “recipes” in IF This Then That (IFTTT). However, these recipes are relatively simpler and more straightforward. You can only link one app/service to another with a single recipe. It does not support multi-step recipes. So, for a multi-step process, you need multiple recipes.

Fortunately, many recipes are available right in the app, shared by the creators. Just click on the “Browse” section if you don’t have much time to make a specific recipe; you will certainly find something useful. IFTTT is accessible through web browsers, desktop apps, and mobile apps.

Read also : Zapier vs Workato

Now, we are going to compare the app integrations available on Zapier vs IFTTT. Zapier supports more than 500 apps, whereas IFTTT has at least 271 supported apps. For sure, both of them support the usual apps and services such as Gmail, Facebok, Slack, Dropbox, and Buffer.

Zapier has a better edge here because this service has a lot more supported apps, triggers, and actions. It goes without saying that Zapier supports many business-oriented apps, such as Google Analytics, Pipedrive, Process Street, Close, and Agile. Combined with the multiple-action capability, you can immediately collect data, analyze them, and process them.

Of course, numbers are not everything. If you are looking for home or mobile integrations, IFTTT is probably better for you. This service supports various home and mobile apps, making it a great choice for smart home automation. For example, you can make your garage door open and close automatically using Garageio, and control the lights using Hue.

Note that Zapier allows you to link multiple accounts to your integrations. This is very useful for businesses and organizations with multiple users. On the other hand, IFTTT does not allow the linking of multiple accounts to the same integrations.

Despite both being automation tools, Zapier and IFTTT take different ways to carry out their tasks. As mentioned above, one of the greatest advantages of Zapier is the multi-step zap capability. This feature suits professional needs perfectly. You can attach as many actions needed to one single trigger. The lookup feature is very powerful, as it can retrieve and use specific data in a large automatic process.

In addition, Zapier has filters which you can apply to control when and how the zaps run. As an example, you can set a zap to run only when the trigger email contains the words “application letter”.

On the other hand, IFTTT has simple and streamlined workflows. IFTTT is almost a total opposite of Zapier. This tol has two types of recipes, IF recipes and DO recipes. “IF” recipes are similar to Zapier’s zaps, except that they are limited to just one app for triggering one action. On the other hand, a “DO” recipe is executed only when you run it. However, IFTTT does not have filters to further control when to run the recipes.

Shared Automation
When you want to use an automation process but you don’t know how to make it yourself, taking a look at the shared library in the automation tool can be the solution. Both Zapier and IFTTT have shared libraries where users can share their zaps/recipes to be used by other fellow users. However, the shared zaps in Zapier are somehow more confusing to find and use. This is because the zaps can be quite complex and customized.

On the other hand, the simplicity of IFTTT becomes a great perk when you want to use shared recipes from other users. The recipes are very simple and easy to understand, so you can easily find and use one that suits your need.

Pricing Plans
Finally, let us compare the pricing plans of Zapier vs IFTTT. There is one significant difference here. Zapier is available in a free version and four paid versions, whereas IFTTT is entirely free. Still, there are pros and cons for each of them.

IFTTT is entirely free, and there is no way to enhance the features even if you are willing to pay large bucks for that. Well, you can store and run your recipes for free without worry. But there is one important limitation. Your recipes are not always executed immediately. There can be some delay (up to 15 minutes) for an IF recipe to fire or a DO recipe to transfer.

On the other hand, Zapier provides a free version which can have up to 5 zaps and up to 100 tasks per month. The free version does the trigger check every 15 minutes.
– The Basic plan costs $20/month, and allows multi-step zaps, premium apps, up to 20 zaps, and up to 1,000 tasks per month.
– The Business plan costs $50/month, and enables you to activate the auto-replay function. It allows up to 50 zaps and 3,000 tasks per month. The trigger check interval is upgraded to once every five minutes.
– The Business Plus plan costs $125/month, allows up to 125 zaps and 10,000 tasks per month.
– The Infrastructure plan costs $250 per month, allows up to 250 zaps, up to 50,000 tasks per month, and historical task logs.

- Has multi-step zaps with powerful lookups and filters- Simple IF and DO recipes which relates one trigger for one action
- Supports over 500 apps with the ability to link multiple accounts- Supports at least 271 apps, with many home and mobile apps
- More complex, hence more difficult to learn and understand- Very simple, easy to learn
- The shared zaps may be difficult to understand or too customized- The shared recipes are easy to find and use
- Has a free version and four paid versions- Free, but there is no way to enhance the features

If you only need a simple automation tool for automating one trigger for one action, IFTTT is great. It keeps things simple and straightforward, and it is free. It is good for smart home automation. However, IFTTT is not very good when more accurate timing is needed. Zapier is the way to go when you need complex automation processes. Zapier can do faster trigger checks if you buy at least the Business subscription plan.

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